Organic restaurants present incredible opportunities for organic producers, organic consumers, and the organic community as a whole. With that said, you may still not be sure whether or not to make your restaurant organic. If you’re on the fence here are the top 10 reasons why you should consider transitioning to organic food in your restaurant.
The popularity of organic food has been growing a lot Restaurant trends show that organic food is becoming more popular every day.
Organic, what used to be a term referring to novelty, is now much more in evidence, consumers are getting more and more experienced regarding their purchases of organic food.
Consumer surveys show that 41% of people are looking for organic food more than a year ago.
Another major survey shows that half of adults would always choose organic food over conventional if they could.
Most importantly for restaurant owners, organics are here to stay.
The data shows that when a person “converts” to the organic world, he is unlikely to buy conventional food again even with little money when consumers are passionate about organic food, restaurants can surely get in on the trend.
Organic restaurants can be profitable While buying organic products is more expensive than buying conventional products. Customers are aware and willing to pay that extra cost to eat this type of food. Studies show that consumers are willing to cut other costs in order to consume organic products.
Consumers are willing to pay more at restaurants that serve organic or locally produced food. In total, 65% of consumers would pay up to 10% more in restaurants aimed at these types of audiences.
20% would pay up to more than 10%.
Organic food is environmentally responsible Growing organic food instead of conventional food has many benefits for the soil.
The practice of organic agriculture not only protects the planetbut also helps to improve the environmental problems that we have today.
When you invest in the organic market for your restaurant, you bring some benefits, such as:
Organic farms help to keep the soil healthier, solving erosion problems;
Organic farms help to conserve and protect the water supply by being less aggressive;
Organic farms are lean and do not require machinery, which reduces the need to use fossil fuels in the production process;
Organic farms encourage healthier biodiversity;
Organic farms result in less air pollution than conventional farms.
Organic food is more appetizing than conventional.
If your restaurant offers conventional food, experienced organiccustomers know when they are eating a dish with pesticides, hormones and pesticides.
Certified organic food, has to be free of all these components mentioned above, andwith that, certainly organic food tastes much more attractive than conventional.
Organic food helps maintain a more sustainable atmosphere
Organic doesn’t exactly mean sustainable, but it does suggest a more sustainable mental model, which can help improve your restaurant’s image.
Incorporate sustainable practices in your restaurant, such as water conservation, energy saving, non-toxic cleaning, sustainable design and ecological equipment. Many customers will notice their social responsibility, and will certainly return to the restaurant if they have a good experience.
The options for organic food are very varied It was very difficult to get a simple organic salad when looking for restaurants. Many restaurants now have a large certified organic selection to choose from.
Chefs focused on this type of segment, can find fruits, vegetables, pasta, bread components, chocolates, honey, cheese, all organic products.
What’s more, organics don’t just mean greens and vegetables, organic meat is also widely available, from ham to thinner meats.
Organic food allows for creative dishes
While more and more organic products are available.
Organic restaurants and their chefs must maintain a very unique creative sense to maintain a good menu.
Most restaurant owners find that the best way to keep costs low is to buy organics from local producers.
With that said, not all types of food are available year-round with these suppliers, or even larger suppliers, so the menu will have to accommodate the seasons.
Cooking and planning menus adapted to what the season offers you is a challenge, it is also a great opportunity to try out new options and keep the menu always attractive and varied.
Organic food encourages the local community According to the
Organic Farm Manual,countries with more farms and farmers have stronger economies.
Being an organic restaurant you directly support the support of local producers, and consequently support the economy to be increasingly developed.
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